Modern Business Integration – Accelerate Growth and Unlock New Revenue Streams

Modern business integration can be a powerful accelerator for modern organizations who want to increase their growth, unlock revenue streams and improve their customer experience. It allows organizations to leverage their existing technology, processes and people to stay ahead of the competition.

Many companies use both on-premises solutions and legacy software. These disparate technologies and their associated data do not inherently communicate, which is why businesses need to build a robust business integration strategy.

Modern integration allows these systems and apps to communicate and exchange vital data seamlessly within and across business lines. This is sometimes referred to B2B integration, and can involve a variety of advanced protocols – from AS2, SFTP and HTTPs to Web Services and proprietary high-speed files transfer methods.

Finance, healthcare, and logistical services are all examples of common use-cases. These industries have a common need to securely link multiple trading partners, while maintaining robust security, audit trail, and governance capabilities.

A horizontal integration is also a common example, whereby two or more businesses in the exact same industry combine forces to offer a greater range of goods or services. A women’s clothing brand might integrate with a young adult and teen fashion brand to reach new markets.

Modern integration strategies allow these companies to extract data from their front end applications and convert it in a format compatible with the central organization device of their business partners. The data can be sent directly to the target application. This see this can help automate and streamline a process, improve business collaboration and decrease the chances of human errors and delays, all while ensuring speedy growth for the business.